
Roberto Cavalli was chosen to design a new look for Diet Coke, or as they say in Italy, Coca Light. Cavalli will deck out the tiny bottles in three designs featuring his staple animal spots and stripes. The limited edition bottles will be available in Italy from September through December. Cavalli compared creating looks for the 300,000 curvy containers to designing dresses for his customers, making them, “seductive and feminine, in typical Cavalli style.” -Cavalli
Source: WWD